Planning to Plan: Hosted by the Columbus Foundation
Planning to Plan- presentation by Laura MacDonald, hosted by the Columbus Foundation in September, 2012
Planning to Plan- presentation by Laura MacDonald, hosted by the Columbus Foundation in September, 2012
At the beginning of this millennium, the U.S. Census Bureau reported that the United States was home to 281.4 million people. Of this number, 69 percent are Caucasians. Traditional fundraising strategies have been geared to the Caucasian segment of the population. Stated differently, nonprofit organizations have not given attention to more than 30 percent of the current population.
Several words and concepts need to be understood before delving more deeply into building endowments. Benefactor Group has been working in philanthropy and fundraising for over 20 years and has helped many individuals and organizations establish endowment funds.
Donors may make irrevocable gifts during their lifetimes in which they (or their chosen non-charitable beneficiaries) retain benefits during their lifetimes (or for a period of years)
Sample language for gifts by bequest for endowment (1) I give to (the exact legal name of the organization) ___ percent of the residue of
Charitable gifts can be divided into three categories: (1) immediate or outright gifts, (2) deferred gifts, and (3) deferred gifts with income benefits. Although it is beyond the scope of this article to detail the technicalities and details of various kinds of gift options, it is important that fundraisers understand the basic concepts and benefits behind gift options.
Endowments are hot topics these days. In nearly every issue, The Chronicle of Philanthropy describes multimillion-dollar gifts to the endowments of some of the largest and most powerful charitable organizations, especially universities and hospital systems. But many organizations are not included in this outpouring of largess. And often the executive directors and board members of nonprofit organizations are confused about the hoopla about endowments. Unfortunately, these leaders do not perceive that endowment building is possible—or even desirable—for their organizations.
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