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Why focus on retaining your current donors? The case is clear. The cost to keep a donor is (or should be) far less than that to acquire a brand-new supporter. Higher retention rates have an immediate impact on your bottom line.
Giving USA 2023 Infographic
It’s here! Giving USA 2023: The Annual Report on Philanthropy©, the longest running, most comprehensive report on philanthropy in America.
Our 11th Annual Infographic interprets this data to help donors, fundraisers, and nonprofit leaders understand trends and navigate present-day philanthropy.