Philanthropy and the Economy
Click here to view the presentation of how to help your business thrive even when the economy isn’t.
September 25, 2012
Click here to view the presentation of how to help your business thrive even when the economy isn’t.
“The most important work of any board is to create and re-create the reason for the
organization’s existence [and ensure sufficient resources to realize that vision].
The only…reason for an organization to exist is the production of worthwhile results
that…meet human needs.”
– John Carver Boards That Make a Difference
From a presentation to ARP Central Ohio Chapter in June, 2008. If you would prefer to view the original presentation slides, please click here.
Talk with your donors, leaders, and prospects—either informally or through a formal “mid- campaign assessment” to determine their perception of the campaign
Number One: Build your Case:
How will you change lives/save lives?
How much do you hope to raise?
Willy Sutton was a depression-era bank robber. He was wanted for robberies in New York, New Orleans, and Miami. After his capture on March 9, 1950, a reporter asked him why he robbed banks. “Because that’s where the money is,” he replied. Aside from his lack of moral justification, his reasoning was sound. Go were the money is.
How much should organizations expect to spend for each dollar raised through fundraising activities? Many organizations should anticipate a period of at least three years—and perhaps as many as five—to realize their optimal return on investment. According to a recent study (see below), the average yield is $1 dollar for every 24 cents spent. However, there is wide fluctuation depending on several variables, such as:
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