Articles
Does anyone care about your anniversary?
Your organization has reached a milestone: making an impact for ten years, twenty years, one hundred years. So what? Anniversaries are frequently the genesis for
December 10, 2020
Your organization has reached a milestone: making an impact for ten years, twenty years, one hundred years. So what? Anniversaries are frequently the genesis for
By Laura MacDonald and Megan Simmons As originally published in Nonprofit Quarterly In early October, Donald Trump’s fundraising campaign promised supporters their gifts would be
Some thoughts on decolonizing philanthropy in America In June, our neighbors were moving and offered us one of their potted fig trees. We had no
Chicago, IL – Laura MacDonald, CFRE, Principal and Founder of Benefactor Group, has been named Chair of Giving USA Foundation, a nonprofit organization founded by
Tracking your organization’s fundraising return on investment (ROI) is one way to monitor the value of different fundraising techniques. It can help guide future investments in your fundraising infrastructure. But, as a growing body of research suggests, constantly comparing your returns to other organizations—or focusing exclusively on your own highest-return initiatives—is not the best lens for evaluating effectiveness. Why?
Giving USA is here and we are diving into the data to see what it means for giving in 2020 and beyond.
The COVID-19 pandemic has pushed every organization to work differently. On April 30, 2020, Benefactor Group hosted a virtual roundtable discussion for clients and friends
