Let’s assume you already have a clear vision for a capital campaign and a sense of the cost to achieve that vision. For example, you want to build a new wing at your museum or hospital, and you believe it will cost $30 million. Understanding your goal is key, of course—but is it just a dream or can it become a reality? How do you answer that critical question?
Your strategic plan is complete! You’ve set your vision, planned how you will achieve it, and developed measures of success. Take a moment to celebrate because you just completed a significant task. It took a lot of time (and some money), you may have made some hard choices, there may have even been some drama. That was the easy part. Celebrate and then get to work.
Why focus on retaining your current donors? The case is clear. The cost to keep a donor is (or should be) far less than that to acquire a brand-new supporter. Higher retention rates have an immediate impact on your bottom line.
According to unite.ai, 89% of nonprofits agree that AI will improve efficiency, but only 28% say they use it. Is your favorite cause using AI? Before you answer, ask yourself whether a writer might be using ChatGPT to draft the thank-you note…
Nathan Chappell, Senior Vice President of DonorSearch AI and co-author of The Generosity Crisis, explores six AI technologies that are already changing charitable giving, as well as the impetus to promote a culture of security, data ethics, inclusiveness, accountability and transparency within the charitable giving sector. Watch now!
Our team interviews hundreds of candidates for executive searches each year in which we seek to minimize the burden associated with participating in an application and interview process. In our latest piece, we delve into how to make a strong impression and put your best foot forward in an executive search.
This month, a few members of the Benefactor Group team attended the 2023 Bridge Conference to present on a favorite topic: how to effectively communicate with donors through the lifecycle of a campaign.
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