Nonprofits have always been on the frontlines of change: from fighting for justice to curing diseases, and from educating new generations to strengthening communities. Today, uncertainty and disruption—including a changing legal, funding, and economic landscape—threaten this important work. 

One-third of all nonprofits rely on government grants, and 35,000 rely on these funds for more than half of their total revenue. This vital funding is suddenly at risk. Emerging policies, executive orders, court rulings, and funding cuts challenge the ability of nonprofit organizations to serve the common good, from ending scholarship programs, to stalling medical research, to denying health services across communities.  

Philanthropy has long been a vital source of fuel for important causes. Donor generosity has mobilized action, transformed ideas into impact, and turned urgent needs into lasting solutions. Right now, nonprofits and the communities they serve need philanthropy to do what it does best: rise to meet the moment. Yet, donors are growing anxious as a result of volatile equity markets and uncertain trade policies.   

To fully activate philanthropy’s power, causes must communicate with urgency, clarity, and conviction.  

These eight strategies from Benefactor Group’s communications experts are designed to help you craft communications that inspire, mobilize, and empower donors to stand with you. From reimagining your case for support to retaining crisis donors, they’ll help you turn today’s urgency into tomorrow’s sustained impact. 

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