Communications and
Creative Services

Our Process

What drives major, transformational philanthropy? Above all, big ideas. Donors are inspired by organizations with a powerful case. Organizations that can clearly answer: What is your vision for a better future? How are you poised to make that future possible? Why now? And what will my gift accomplish? 

Our team will work with you wherever you are in your communications journey: defining your vision, telling your story in a compelling way, or creating sophisticated materials and proposals that inspire your closest supporters.

Discover

  • Crystallize your bold vision for the future
  • Identify your compelling philanthropic opportunities
  • Define the unique strengths that position your organization to achieve your goals
  • Articulate the urgency and anticipated impact of your vision
  • Ensure internal buy-in and alignment

Develop

  • Summarize discovery with a case brief—a roadmap for the final document
  • Build a case for support that answers key questions: What is our big idea? Why invest in us? Why now? Why should donors care?
  • Develop an inventory of impact stories and testimonials to support the case
  • Socialize and affirm the case with key internal stakeholders, ultimately creating a vetted and approved resource document
  • Test the case for support with key donors—a vital information-gathering tool and donor cultivation strategy

Implement

  • Deliver a final case for support
  • Identify the materials needed to engage your diverse audiences
  • Translate the case for support into compelling materials that educate, inspire, and invite philanthropic support

What I appreciated about Benefactor Group was their diverse expertise. Their team has technology experts, communications specialists, strategists for major donor conversations, and more—and can bring all those skills to meet the many needs and opportunities that arise during a campaign.

—Erika Gable, Vice President for Development, Columbus College of Art & Design