The Franciscan Sisters of Perpetual Adoration, who founded Viterbo University, recognized the power of students committed to prayer, witness, and service. They envisioned Viterbo as an institution where these values would ripple outward—where graduates would go on to enrich their communities, catalyze change, and serve as a light in the dark for many. Recently, Viterbo University launched a campaign to support this “ripple effect” by fueling scholarships, academic programs, living and learning environments, mission-based initiatives, and a robust annual fund. Benefactor Group partnered with Viterbo University to capture its big dreams and anticipated impact for the future in a comprehensive case for support. In collaboration with our design partner Nonfiction, we supported the creation of compelling donor-facing materials.