The International Folk Art Market (IFAM) celebrates creativity by providing a platform for folk artists to share their handmade pieces and cherished traditions with eager audiences. Revenues from these sales offer economic stability and self-determination for many artists while positively transforming communities worldwide.
In recent years, IFAM experienced record growth and envisioned an innovative expansion to meet the increasing demand. A permanent Folk Arts Center, supported by greater funds, would allow IFAM to improve more lives through education and empowerment.
In 2019, Benefactor Group conducted a campaign planning study to assess IFAM’s capacity to raise $6.5 million. The study involved extensive interviews and analysis of findings to gauge support and identify potential strategies for the campaign.
