Tag: Fundraising Strategy

5 Keys to Elevating Major Giving with Technology

If fundraising is an art—the “gentle art of teaching the joy of giving,” as Henry Rosso wrote—then major gift officers are artists. They skillfully build relationships, ask good questions, engage and follow up with donors, and raise transformative gifts for worthy missions. Of course, all great craftsmen require tools. For … Read More

No Comments

A Compelling Case for Support

A good Case positions the organization as a worthy of your attention and spells out the nonprofit’s impact, made possible by the generosity of donors.

No Comments

The Ant and the Grasshopper: Six tips to plan the end-of-year campaign

The Ant and the Grasshopper, one of Aesop’s Fables, is the story of the grasshopper who plays and frolics all summer long, while the ant plans and works for the coming winter. Soon enough, along comes the cold weather and the grasshopper is left unprepared and hungry, while the ant … Read More

No Comments

The Four Faces of Peer-to-Peer Events

Why, What, and How Peer-to-peer events are an amazingly fast-growing source of funding. P2P event fundraising grew 55% in 2015. The top 30 peer fundraising programs alone raised nearly $1,530,000,000 in 2016. Tapping into the deep and wide networks of your supporters make P2P events an excellent way to recruit … Read More

No Comments

Olympic Lessons to Make a Powerful Team

Nothing beats the Olympic games in showcasing the best in teamwork, individual performance and goal achievement. During the XXXI Olympiad in Rio, the United States earned the highest medal count among all participating nations.  According to a post at teamusa.org, our country’s 121 medals “are the most ever for a … Read More

No Comments

What are you doing to retain donors? (A donor loyalty assessment)

handshake in agreement

Nonprofits lose more than half their donors after the first gift. According to the 2016 Fundraising Effectiveness Project (FEP), just 46% make a gift the year after an initial donation. Increasing your retention rate just 10% could result in more than 100% growth over four years—and that presumes that donors … Read More

No Comments

Conquest or Cause

For many nonprofit leaders, planning a capital campaign comes down to the question of “conquest or cause?”

No Comments

Marathon Center for the Performing Arts

An Artistic Vision In Findlay, Ohio, a group of community leaders had long dreamed of a performing arts center. They recognized the value of a performance venue to the city. In 2010 the Findlay Board of Education announced demolition of Central Middle School. The school’s prime location in downtown Findlay … Read More

No Comments

What Is Your #GivingTuesday Strategy?

  Our client, North Star Reach, a camp for children with chronic and life-threatening health challenges in Pinkney Michigan, raised nearly $50,000 in their first year of promoting #GivingTuesday. They realized that #GivingTuesday presented a new opportunity for donors to support their cause. Even with just a month of planning, … Read More

No Comments

Consider an Endowment

Are you confused about endowments? Do you wonder whether trying to build an endowment is worth the effort? Have you considered the benefits of an endowment, both to your organization and to your donors? What is an Endowment? An “endowment” is composed of one or more “endowed funds” containing financial … Read More

No Comments