Tag: Donor relationships

The Ant and the Grasshopper: Six tips to plan the end-of-year campaign

The Ant and the Grasshopper, one of Aesop’s Fables, is the story of the grasshopper who plays and frolics all summer long, while the ant plans and works for the coming winter. Soon enough, along comes the cold weather and the grasshopper is left unprepared and hungry, while the ant … Read More

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The Mighty Middle: How middle donors can provide a big return for your organization

What’s the difference between major donors, mid-tier donors, and annual donors? Major donors are treated like family. Organizations celebrate their birthdays and anniversaries, extend them exclusive event invites, and tailor gift requests. Annual donors, on the other hand, contribute many small gifts after being solicited by mail, newsletter, or other … Read More

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Olympic Lessons to Make a Powerful Team

Nothing beats the Olympic games in showcasing the best in teamwork, individual performance and goal achievement. During the XXXI Olympiad in Rio, the United States earned the highest medal count among all participating nations.  According to a post at teamusa.org, our country’s 121 medals “are the most ever for a … Read More

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What Is Your #GivingTuesday Strategy?

  Our client, North Star Reach, a camp for children with chronic and life-threatening health challenges in Pinkney Michigan, raised nearly $50,000 in their first year of promoting #GivingTuesday. They realized that #GivingTuesday presented a new opportunity for donors to support their cause. Even with just a month of planning, … Read More

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Making Your Case

Looking for just the right words for a thank you note? Need concise information about your organization for a grant proposal? Want the message to position your group in new fundraising materials? Your case for support is the place to look. It is one of your most important – and … Read More

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Showing Honor

Planned giving often involves a reciprocal exchange relationship in which donors have certain expectations of the organizations they support.  Planned gift donors have made investments in the long-term viability and growth of organizations that they value.  They have entrusted their philanthropic aspirations into the care and custody of specific charitable … Read More

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Celebrating the Gift—Personal and Public Recognition

Showing appreciation for planned gifts and honoring the donors who give them are integral to an effective planned giving program and simple good manners. For most of us, however, it is easy to overlook this important aspect of donor services unless we have written standards and procedures that are routinely … Read More

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